Donald Norman: Emotion And Design

Posted on March 9th, 2009 in All Videos,Authors,Design,Leaders

13 minutes

Don Norman, one of the Godfathers of user experience and known well for ‘Norman Doors’, talks at TED in 2003 about beauty, fun, and emotional design. Don talks about the three ways that good design makes you happy, including the visceral, behavioral, and reflective aspects of design. For more, check out his now ubiquitous book The Design of Everyday Things.


Go to video...